Book a call or send us your brief
Book a one-hour meeting to talk it through, or send a proposal request and we'll reply with next steps. Either way, you'll hear back from Noel or Daniel within one business day, often sooner.
What happens next: Noel or Daniel (sometimes Yunan or Simon) reads every message and replies within one business day, either with a few questions or with a time to talk.
- contact@upstrategylab.com
- +46 707 40 36 84
- Nordhemsgatan 56, 413 09 Gothenburg
Send a proposal request
Tell us what you're building, who it's for and where it gets stuck. A few lines is plenty. If you have a deadline, a budget range or a site we should look at, add that too.
Choose where to start
- Product, brand or website
book Noel
Noel Braganza, co-founder and design lead. A good fit if your product is hard to explain, or the site and interface no longer match what you've built.
Book Noel - Growth or partner programmes
book Daniel
Daniel Nilsson, CEO and growth lead. Talk to him about go-to-market, sales channels or building a partner programme.
Email Daniel - Something concrete
book an audit
A fixed two-week product design audit or AI readiness audit. You'll come away with findings you can act on, whether or not we carry on together.
See the audit
We highly recommend Up Strategy Lab. They are exceptionally professional, efficient, and highly responsive to their clients' needs. Their ability to understand and deliver on the client's requirements makes them an excellent partner to work with.
Susanne FolkessonCommunications Manager, Gaisler
We have worked with Up Strategy Lab for several years now. From handling our rebrand from AiraPower to FreePower to taking care of all our web design and development work as well as our app design, their support and advice have been key to helping us stay consistent as the company has grown.
Jake SlatnickCEO, FreePower



